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FashionShopify Global·10 months

Korean Fashion Brand on Shopify D2C

290%revenue growth
BACKGROUND

Project background

A Korean streetwear brand decided to launch a global D2C store to build their own brand power. They needed a channel that reduced marketplace fees and let them tell their brand story directly.

CHALLENGES

Challenges

  • No prior experience building or running a global D2C store
  • Need to address US, Europe, and Japan markets simultaneously
  • High customer acquisition cost (CAC) management
APPROACH

ARC Group's approach

01Step 1

Shopify Plus storefront build

Built a multilingual / multicurrency storefront on Shopify Plus. Designed a custom theme reflecting the brand identity and completed mobile optimization.

02Step 2

Social marketing & influencer partnerships

Set the content marketing strategy on Instagram and TikTok. Partnered with US and European fashion influencers to grow brand awareness quickly.

03Step 3

Logistics integration & customer experience

Partnered with DHL Express to deliver worldwide within 7–10 days.

RESULTS

Key results

$65K

Monthly revenue

290%

Revenue growth

10 mo

Time to target

38%

Repeat purchase rate

TOOLS & SERVICES

Tools & services used

Shopify PlusMeta AdsInstagramTikTokDHL ExpressKlaviyo
TAGS

Project tags

Shopify PlusD2CDHLSocial media marketing

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